PropIQ detects life, property and financial signals such as job changes, rising home equity, refinancing candidates and other events that indicate a customer may be ready to act.

Signals are fed into automated workflows that trigger personalized outreach across channels (email, SMS/phone, direct mail, and digital ads). Outreach can include customer-specific creative, such as property photos, before/after mockups, and tailored payment or value estimates to boost relevance and response.

PropIQ will drive relevant customer conversations, higher response rates to personalized offers, increased opportunities for loans, and improved customer retention. Exact ROI depends on your customer base, offer design, and campaign scale.

PropIQ uses proprietary models that combine multiple signals so your team targets customers most likely to engage. This is designed to prioritize high-intent opportunities and reduce wasted outreach.

PropIQ connects to major CRMs via secure API and also accepts simple CSV uploads. You can use our one-click connectors or drop a CSV. We handle field mapping, campaign templates, and testing during the pilot so setup is minimal.