Our Mission

For over 140 million Americans, relationship-driven banks are pillars for their financial need, however are unable to serve their customers holistically due to lack of data and technology. That made us start PropIQ, a customer intelligence platform built for relationship based banking.

We combine account signals, life events, and behavior to surface customers who are most likely to need a loan so their trusted banks can reach them first. Our goal is simple: help relationship-focused financial institutions re-engage their customers, deepen relationships, and grow loan originations with offers that feel personal and helpful.

Our Values

Service mindset

We are in the people business. We treat customers and teammates with generous, human centered care.

Own it

Take responsibility, bias to action, and see problems all the way through to outcomes.

Be data obsessed

Dive into signals, question assumptions, test deeply, and double down where the data proves value.

Listen and learn

Replace ego with curiosity. Seek feedback, admit what you do not know, and iterate quickly.

One percent better

Small daily improvements compound into meaningful impact for customers and the business.

Craftsmanship

Build software like a work of art. Sweat the details, ship with care, and take pride in quality.

Your Customers Are Your Best Leads

Turn intent signals into meaningful conversations—and meaningful conversations into loyal borrowers.

Start Growing With PropIQ